02 / Acquisition
Dental Patient Acquisition
Google Ads, Meta, landing pages, lead capture and qualification designed around high-intent dental treatments.
Designed outcome
More qualified patient opportunities, not just more leads.
The operating context behind this system
When this becomes necessary
Start with the constraint, not the channel.
The problem
Ad platforms can generate clicks and leads while the business still struggles with lead quality, conversion or visibility into what happens after the click. Acquisition needs to be connected to the offer, landing experience and follow-up system.
A strong fit when
How the system works
A practical path from diagnosis to improvement.
Demand map
Define the audience, intent, offer and conversion event before building campaign structure.
Journey build
Connect ad creative and targeting to landing pages, forms or commerce experiences designed for the next action.
Launch and qualify
Run Meta or Google campaigns with lead-quality signals, source tracking and clear handoff into sales or CRM.
Optimise
Review creative, audience, cost, lead quality and downstream conversion instead of optimising only for platform metrics.
What can be included
The exact mix follows the bottleneck.
Meta Ads strategy and management
Google Ads strategy and management
Campaign landing pages
Creative testing structure
Lead-source and UTM tracking
Lead-quality optimisation
Related work
Where this system shows up in practice.
Common questions
Before we start.
Do you guarantee a fixed number of leads or sales?
No. We optimise the acquisition system around qualified outcomes, but actual performance depends on the offer, market, budget, sales response and conversion journey.
Can you work with an existing ad account?
Yes. We can audit and improve an existing setup or build a cleaner acquisition structure when the current account is fragmented.
Have this bottleneck?